Posts Tagged

tips

The Gift of Fracture for Every Occasion

Have you ever faked it when you opened a present you didn’t like? Admit it, you’ve done it. I know I have. Where you act all excited and say “You shouldn’t have” and secretly, you really mean it? It’s not a great feeling. But buying gifts that really nail it is hard sometimes. That’s why photo gifts are so perfect. It’s already a special photo that celebrates friendship or family, and a special moment shared. Unique photo gifts can be …

Take a Great Panorama with Any Camera

Hi guys, I’m Natalia — a UF student and fan of all things Trader Joe’s. I work on the Fracture marketing team, bringing you authentic content on the daily. If you have a smartphone, chances are you’ve heard of panoramic photography. It seems simple enough, even if it often ends up looking more like a guided tai chi exercise. But if you want to do it well, you’ll need more than steady hands. Our friends Les Picker and René Charles Ritchie …

Photo App Review: Adobe Lightroom

Hi – I’m Shelby. I’m a marketing intern at Fracture with a passion for video production. Lately, I’ve also become interested in developing my photography skills. Sometimes the natural lighting in a shoot just isn’t ideal, and you have no choice but to shoot the best you can with what you have. Making those “meh” lighting shots look incredible is where Adobe Lightroom shines (no pun intended). What is Lightroom? Adobe Lightroom is an app for capturing, editing, and organizing …

It’s Spring, Grab Your Camera.

Hey guys, Anna here. Growing up in Florida has made me sort of a sunshine snob. In other words, I hate the cold. Winter is not too harsh around here, but it still gets dreary, so I’m more than ready for spring and all the fun that comes with it. My favorite part of spring is waking up on Easter morning, eating Italian Easter biscotti, and painting eggs with my siblings after church. The more I think about those moments, …

Fracture Explores: Miami

Sometimes beautiful places are closer than you think. At Fracture, we’re always trying to find the next beautiful moment to capture, and we encourage others to do the same because it preserves a memory, a moment, an adventure. With that in mind, we’ve been exploring and showing you more of our journey to celebrate the most beautiful spots across our country. We started with our own backyard, Gainesville, and now we’re heading over to Miami to, as Will Smith recommends, …

Photo App Review: Pixelmator

All day every day most of us have incredibly good cameras right in our pockets or purses, but that doesn’t mean every moment we capture is picture-perfect automatically. Sometimes they need a little bit of loving care to bring out their best. That’s why we’re always trying out different photo apps to help keep you in the loop on all the ways you can help make the most of the moments you capture. Here’s the latest, from our intern, Natalia. …