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Death to the Stock Photo! (An Interview with David Sherry)

At Fracture we love when a photo is gorgeous— composed well and an excellent shot overall.  But we also REALLY love when a photo tells a story and conveys an authentic emotion.  As a result of these two… We sorta have a love/hate relationship with stock photos. Click To Tweet   Often they are well-shot, well-lit, generally great photos of someone or a group of people or any number of things.  But often they also have this feeling of fakeness …

These Siblings Did Something Special for Their Mom

Here at Fracture, we are definitely noticing a growing trend with recreating old photos, which we find to be pretty awesome. Landon and Maggie are siblings from South Carolina. These photos of them with their arms around each other’s shoulders and bright smiles spread ear-to-ear definitely caught our eye. With the help of their father, they placed this order of Fracture prints as part of a 20th anniversary present for their mother. We caught up with Mike, the proud father of …

Photo App Review: OKDOTHIS

Regardless of whether you’re a professional photographer or an amateur, we all value nice photographs but sometimes lack the motivation and inspiration to create them.  OKDOTHIS has a solution for all of us. What is OKDOTHIS, exactly? OKDOTHIS is a photography social media app created by world-renowned photographer Jeremy Cowart, that allows users to get a real hands-on photo experience. Should I use this app? If you love photography and and love discovering more about it, then this app is …

365 Project: A Year of Photos

This is the final blog post written by our Fall 2014 Intern Kristi! Enjoy! My New Year’s Resolution for 2014 probably didn’t differ much from yours. Essentially, I wanted to become a better version of myself. Sure, I aimed to accomplish the typical goals like get in shape and do well in school — but I specifically made a point to improve my skill when it came to photography. Just after Christmas last year, I bought a baby blue photo …

10 Tips To Make Your Wedding Photographs Extra Special

Engaged? Congratulations! Searching for the right wedding photographer? We’re here to help. Marcela Suter is a University of Florida grad, a professional wedding photographer, and a good friend of ours. She works locally in Gainesville, FL (as do we!) and we’ve asked her to share some tips to ensure your wedding photographer doesn’t miss a shot. We love to support others in our community, and want to share some of what they offer to you. Here are Marcela’s 10 tips for …

How to Get the Best Lighting in Your Portraits

“Photography is 50% photographer, 40% light, and 10% equipment.” Let’s look at that 40%, shall we?To keep it simple, we’ll say there are two kinds of light: hard and soft. What’s the difference? It’s like comparing a sunny day to an overcast day. Soft light reduces shadows, texture, and contrast while hard light does just the opposite. Hard light has harder edges, a more abrupt transition between illumination and shadow, and heightened contrast. Soft Hard Clouds, overcast skies, and fog …