Author Archive

Abhi Lokesh

Abhi Lokesh

Co-founder and CEO at @fractureme. Husband to Aimee. Proud papa of Ari, Rajah, and Bella. Master of naps + The Office. Fan of peanut butter + pizza.

We’ve raised the prices of our prints.

Dear Customer, Hi – my name is Abhi, and I’m the CEO at Fracture. We wanted to let you know that we’ve raised the prices on the Fracture product line. We’ve always aimed to make our products as affordable as possible in the hopes of allowing everyone to print their favorite moments. For the past four years, we’ve maintained our prices while continuing to grow and reach more customers worldwide than ever before. To that end, we haven’t raised our …

Fracture is 5 years old! A word from our CEO.

Only 45% of businesses make it to their 5th birthday. We’re incredibly proud of the work we’ve done to be able to say that we’re turning 5 years old this November. Since 2009, we’ve shipped over 55,000 orders to over 40,000 customers worldwide! It is in the spirit of birthday reflection (and because it is #ThrowbackThursday) that we’re filling this post with images from Fracture times gone by. – Drew Our CEO Abhi Lokesh shared his thoughts on Fracture turning 5. Wow, …
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We’re pulling ads from The Ingraham Angle

Here at Fracture, we’ve built our business around the idea that what we do matters and that all of us are responsible for creating a better world. It’s central to everything that we do. Last night one of our ads aired during an episode of The Ingraham Angle during which Laura Ingraham expressed alarming views that run entirely counter to the values that we hold as a company. We are taking this matter very seriously and as a result we …