Great photography captures a story you just can’t help but share. Adventure photographer (and Fracture fan) Joshua Church found that kind of story when he traveled to Puerto Rico to help out his friend Sofia. She’s trying to restore Sol Luna Luz, a wellness retreat that was hit hard by recent hurricanes. The refuge will help heal the devastation experienced by an entire community in the last two years. When we heard his story and the cause he’s supporting, I …

Some people travel to see new places — to take a photo in front of the Eiffel Tower or tour the Louvre and see the Mona Lisa because they know that they might never get the opportunity to see it again. Others travel to have new experiences — to taste the sugary beignets at Cafe du Monde or explore the mountainous Andes by horseback. Zach Mueller grew up in the Northeast, but went to college and grad school down in Texas and …

Hi guys, I’m Natalia — a UF student and fan of all things Trader Joe’s. I work on the Fracture marketing team, bringing you authentic content on the daily. If you have a smartphone, chances are you’ve heard of panoramic photography. It seems simple enough, even if it often ends up looking more like a guided tai chi exercise. But if you want to do it well, you’ll need more than steady hands. Our friends Les Picker and René Charles Ritchie …

Sometimes beautiful places are closer than you think. At Fracture, we’re always trying to find the next beautiful moment to capture, and we encourage others to do the same because it preserves a memory, a moment, an adventure. With that in mind, we’ve been exploring and showing you more of our journey to celebrate the most beautiful spots across our country. We started with our own backyard, Gainesville, and now we’re heading over to Miami to, as Will Smith recommends, …

Hey guys, Anna here. In addition to the fun I get to have at Fracture, I’m always looking for a fun adventure (foreshadowing). Some people are literally living the dream, living a lifestyle so unique and uncommon that you can’t help but say, “How are you living that life?” Brock is one of those people. Not only does he get to see it all, but he also gets to photograph it all, which he is quite good at doing. He’s …

Beautiful photo spots aren’t always far away; you just have to know where to look. Here at Fracture, we’re always encouraging others to take advantage of photography because it preserves a memory, a moment, an adventure. With that in mind, we decided to start exploring. Over the next months, we’ll show you more of our adventures to celebrate the most beautiful spots across our country. We start with our own backyard. One of our friends, Garrett Schmidt, shared his photos and …